As for the geographical distribution of sellers, the US solidified its dominance in Online-Offline Commerce market, representing the home of 37% of target companies. Canada came in at a distant second at 13% followed by the United Kingdom at 9%. Interestingly, Japan emerged as a surprise player as the headquarters of 3% of sellers.

The trend mirrored on the buyer side, with the US being home to 53% of buyers followed by the United Kingdom at 7%. Dealmaking activity remained highly international with 42% of transactions being cross-border.